Holy poops - we’re launching Diaper Pants!

Parent pulling up Pura diaper pants

You think you’re a dab hand at changing diapers, then suddenly your toddler decides they won’t take change times lying down…  

Now you find yourself needing octopus arms as you wrestle a rocking, rolling and wriggling tot who can easily run or crawl away from you. All this effort, just to change a diaper?  

The good news is, when your little wriggler is on the move, diaper changes no longer need be a struggle – thank to Pura’s just launched Diaper Pants 

With all the skin and sustainability credentials as our award-winning diapers, but easy to pull up and down with tear-off sides, they are perfect for active babies and/or to help with potty training.  

What are diaper pants? 

Unlike regular diapers which you secure with tapes at the side, diaper pants have a stretchy, all-round 360 waistband they can be pulled up and down like underwear, with the added advantage of tear off sides for quick and simple changes.

Toddlers in Pura diaper pants

When’s the right time to make the change? 

This really does depend on you and your baby. Some little tearaways get active at as young as 6 months, while for others it could be 12 months. When diaper change time becomes a struggle - it’s probably the right time to try out diaper pants. 

I’m wearing the pants 

Diaper pants also give your tot the freedom to wriggle, roll, crawl and walk freely. They can also help your child get used to underwear so are handy for potty training older toddlers. 

Are they as absorbent as regular diapers? 

Yes! Diaper pants fit snuggly so some parents believe they are less likely to leak than taped diapers. Keeping your little one comfy and dry, our diaper pants offer up to 12 hours protection from leaks and feature a plant-based waterproof layer with micropores to let skin breathe.  

Toddler in Pura diaper pants surrounded my packs

Plants in their pants? 

With only plant-based materials against your tot’s bottom, our super soft, Allergy UK certified diapers are great for sensitive and eczema-prone skin, are totally chlorine free and made without fragrance, lotion, parabens,natural rubber latex and phthalates. 

Keeping it green 

Pura’s Diaper Pants are manufactured in a carbon neutral plant, powered by green electricity. Where possible, we’ve replaced non-sustainable materials with lower impact materials such as wood pulp from sustainably managed forests in the absorbent core of our diapers. Our packaging is made from paper, so it's easier to recycle!  

So as your little make the change to diaper pants, you can be sure you’re doing the best for the skin and their planet.  

Toddler wearing Pura diaper pants

Great for active babies, they offer up to 12 hours leak-free protection and feature a plant-based waterproof layer with micropores to let skin breathe and magical-channels to absorb moisture and wick away wetness.  

Great for sensitive skin, these Allergy UK certified pull up diaper pants are they’re totally chlorine free (TCF), fragrance-free, enhanced with organic cotton and are luxuriously soft with plant-based materials against your little one’s skin.  

Better for the planet too, Pura's diaper pants are made using carbon neutral manufacturing with sustainable materials and less plastics.

Disclaimer: The content contained in this article is for informational purposes only and should not be taken to represent professional or medical advice. Always seek advice from a medical professional when deciding on what is best for you and your baby.
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