Gentle on even the most sensitive or allergy-prone skin. Our dermatologically tested, Allergy UK and Oekotex Standard 100 certified diapers are totally chlorine-free (TCF) and made without toxins like fragrance, lotion, parabens, natural rubber latex or phthalates.

Our diapers feature a new Blowout Blocker™ to prevent poop explosions and a super-absorbent core with plant-based materials and stay-dry channels that lock liquid away - keeping bottoms drier for longer. A breathable, plant-based layer with tiny micropores allows air to circulate, helping to ward off diaper rash and irritation and keeping your little one leak-free for up to 12 hours.

It’s simple. You decide which Pura products you want, how
many and how often and we’ll deliver them direct to your door.

There’s a no hassle, free cancellation process and if you
decide you’d like to take a break, we can hold your subscription for as long as
you want and restart it whenever you are ready.

You can cancel or suspend the subscription up to 3 days
before your scheduled delivery date. We will send an email reminder so you are
never caught out.

Remember, there are no costly membership fees and you will
only ever be charged for the items we deliver.